Finding the perfect branding - it helps to have a teen who is an artist

One must always have a teen who is an artist. Infact the more children and family members with collective and diverse talents and skills the better.

Yes the art was done by our 17 year old who hit the nail on the head with the images. We love them to bits. (Had to tone her down a bit because at some point she wanted to make scary skeletons, too scary, so scary that the thought of drinking from a bag with an image of them on would be ............ scary) HAHAHAA

Finding the font was fun and asking our friends on social media to chip in with wording and ideas for "their" coffee, even better.

So yesterday we printed the stickers with different colours and sizes

Stuck them on (Neil's words playing around in my head, "Stickers must be perfectly straight", don't take out your rulers people, please, (We'll make sure that Neil gets the straightest one, hehe) and played around with our bag sealing machine. Our 10 year old has that part organized. 

Look and smell delicious. What do you think? 

As soon as we have our coffee blended and roasted to perfection.. we are good to go.

Have some absolutely delicious ones ready and waiting. Tested some on friends who said that they had died and gone to heaven. Very fitting for Death By Coffee. 

Whoop !

yours in the love of coffee and supporting local pesticide free farms

Rushka

Our first 2 weeks as coffee roasters

Hand made in our beloved South Africa and delivered to our door after much drama 

We live on a small holding and had to "trim" the trees in our street before the truck could get through. Very exciting watching them dismantle the crate (which the kids now use as a playhouse) - yes that's how big it was! And then wheel this beautiful creature down the driveway in pieces.

Putting her together was like playing with Giant lego . Thankfully we are a crew of 1 mom, 1 dad, one lego loving boychild and 2 very enthusiastic girls.

2 weeks later the creator of the newest member of our family, came down for the weekend with his engineer for organized play and experiment. 

The smell alone after a day of roasting was enough to make us realize that we had made the right choice in new adventure.

Mom is used to roasting coffee beans in a pan so all of the graphs and numbers were not as exciting to her as they were to dad. (drinking and tasting, far more exciting)

Boychild loved looking, smelling and crunching every now and then on the beans. (10 so too young to actually drink coffee yet but still fancies himself an expert after all of the information and experimenting). 

Girl teen got right onto drawing up a logo for our brand and girl preteen enjoyed the smell of coffee penetrating every inch of our home.